Juliana French

Senior Lecturer, School of Business, Monash University Malaysia Juliana.French@monash.edu

Biography

Juliana is the Head of the department of marketing and a senior lecturer. Her research lies in the intersections of culture, politics and the marketplace reflected in consumption behaviour, with an emphasis on how socio-cultural-political forces inevitably marginalise communities within the Asian region.

articles

Pulpit and two microphones with the Malaysian national flag in the background

Budgeting for equality: Analysing women’s empowerment through fiscal speeches

Despite ongoing efforts over the past decade, there’s still a noticeable gap in getting women into these top roles in Malaysia’s private sector.

Politics and society

‘Revenge spenders’ may be fuelling inflation

It’s a myth that only household price increases cause inflation. Consumer behaviour may also be a factor.

Business

Women sitting in a hut selling textiles.

The potential of entrepreneurship for women living in poverty

Entrepreneurs are an engine of economic growth, but it can only move into top gear when there are more women involved.

Business